I had a fantastic opportunity to animate the official music video for Marvin Gaye's legendary song "Let's Get It On." I collaborated with Creatures of Habit - a creative unit led by Monica and Danielle - to bring life to a narrative concept they developed that captures the emotion and soulful essence of Marvin Gaye's singing and lyricism. The abstract visuals tell a story of two lovers longing to connect, through symbolism they express feelings of desire, intimacy, and love. As these emotions dance and intertwine, they create a vibrant explosion of colors and movement as they reach the climax of the song.
As one of the animators, I contributed to the illustrated assets, animating the morphing and connecting sequences to match every beat.
Two weeks after its release, the music video reached one million views on Youtube! 🎉
👇⬇️Scroll further down to see bits of the animation breakdown!
Animation Breakdown
We have 43 scenes in total, so we split them into about 6 or 7 sections. There are lots of ways to tackle each scene, and here are a few examples of how we went about it:
Credits
Client
Creative Team
Monica Cordero - Producer & Director
Danielle Mendoza - Art Director
William Kusuma - Animator
Vania Chandrawidjaja - Animator